These are the key aspects that you must evaluate to know where to focus and how to find the key to success in your strategic marketing plan. Analyze opportunities and threats How The best way to do it is through SWOT and CAME analysis. Surely you already knew the first one but have you heard of the second one Its acronym means Correct Cope Maintain and Exploit and it is used to see which weaknesses can be turned into strengths and which threats into opportunities. Study your competition in depth.
Carry out an external analysis of your competitive environment. Here s an examo mobile number list mple External analysis Listen to your potential and existing customers. Understand their needs and adapt your service in order to offer them the most personalized experience possible. You can do it through loyalty tools such as surveys and interviews or through specific strategies to find out their feedback. At Connext we do it through the NPS Score methodology. Observe changes and trends in your industry. Anticipate and stay informed of how your sector evolves.
What new needs emerge and how you could satisfy them with your product. THIRD STEP Prioritize your next actions Every business is unique. You can establish a strategy as a starting point but in order to grow a strategic adaptation based on results is essential depending on how the project evolves and the needs of the market. The perfect example is found in the strategy created for Emuca. Take a look at his success story New call to action Remember that to detect strategic opportunities it is important to carry out a good external analysis and be up to date with the latest trends and digitization in your sector. Advance Strategic Marketing for To finish I would like to show you a little advance on the strategies that will mark this coming in Marketing and Sales for the B B sector.