Distractions demanding your cta sucks you don't create urgency your offer just isn't good enough reason 1: visitors don't trust you when you send visitors to a lead capture form, you're asking them to give you something personal, even if it's industry leads just their email. Would you give your email address to a complete stranger?
I hope not! You need to industry leads create a connection with your visitors and trust them before asking them anything. The solution: use social proof video testimonials and reviews are powerful ways to build trust. For reviews, use badges from trusted review sites like trustpilot or g2. Show visitors how people like them.
Enefited from your product or industry leads service. Ju3jq505n lp1 highfive displays scores from review platforms like g2 and capterra on this landing page. High ratings from these trusted sources can help convince visitors to convert, especially when you display reviews right above the cta. (source) make sure your social proof is credible.